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  In this Issue   _Seasons Greetings
  Seasons Greetings
Meet Our New General Manager
Design and Budgeting
Roadshow Marketing

 

More exhibitor from Europe at German trade fairs

  Quick Links  
 

Exhibition Stands
Design Ideas
Exhibit Rentals
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  Event Professional

Nomadic Display would like to wish everyone a very Merry Christmas and a Happy New Year!

We are sure you are starting to plan for the coming year and we look forward to working with you and wish you every success for 2009!!

Don't forget we can help you on any project big or small, give you valuable advice on exhibiting on a budget and show you how to get the very most out of your exhibitions.

In celebration of the festive season, Nomadic will close on 24th December 2009 and reopen on Monday 4th January 2010.

  Meet Our New General Manager

Chris Stafford has been promoted to General Manager for Nomadic Display UK.

Chris has been part of Nomadic UK’s management team since 2000 and is committed to providing strong customer relationships and to expand Nomadic UK’s market position.

“Having worked with Nomadic for the last ten years, I am very excited to be in the position to take Nomadic to the next level and expand into new growing markets. With so many new product developments in progress I feel we are in a great position to offer our customers the very best in quality, value and design.

Companies continue to be ever more prudent on expenditure we feel excited about sharing how our products and services can clearly demonstrate costs savings compared to traditionally fabricated displays whilst still retaining the quality assurances that are synonymous with the Nomadic brand".

 
  Design and Budgeting

Exhibiton Design and Your Budget – Spend your way to an Effective Display

It’s important to consider how much funding to allocate to display design bearing in mind that exhibitions are an extremely visual medium.

Custom modular displays are gaining in popularity and offer exhibitors custom-built style with the added advantage of being able to be repurposed. Components may be rearranged to offer fresh floor layouts or serve in smaller spaces and be augmented to expand into larger island venues. Many companies are spreading the budgetary impact of their display investment over several events to achieve a positive ROI on each event. Before you start the design process you should ask yourself what other spaces you want the ability to use your display in, to further leverage your investment.

Equally important are the significant savings in operational and ownership costs exhibitors realise with a custom modular display. On average, custom modular exhibits are 50-60% lighter than their custom built counterparts. Custom modular displays can be packed into fewer cases, resulting in dramatically lower shipping costs. So be upfront and direct with your display company regarding your budget. If appropriate, discuss renting your display. This option is a great value to companies who are new to exhibiting, want to test new markets or take an island space for that once-a-year national or international event.

To learn more, download our new guide, "Exhibition Design Strategies that Maximise Results".

  Roadshow Marketing

Experiential Marketing

Experiential marketing is a very powerful tool to win brand loyalty. It provides customers an opportunity to engage and interact with brands, products, and services in sensory ways that in turn provides information. The success comes from the fact that personal experiences help people connect to a brand and make intelligent and informed purchasing decisions by experiencing the benefits for themselves.

At Nomadic we see the huge benefit of face to face marketing and our experience in exhibitions led us in the field of Experiential and Roadshow Marketing. Our lightweight display solutions are perfect to deploy your brand message consistently in locations globally and locally. With easy, fast set up our display equipment has been designed with convenience in mind.

For more information on how we can help you with your Experiential Marketing please click here.

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