We are often asked what information we require before we start to design an exhibition stand for our clients, there are no set rules, but there are some steps to bear in mind before you meet with your exhibition designer that will certainly make the process smoother! This will give you some pointers to think about before you come up with your brief, however, if you need help with ideas make sure you ask as our team has lots of experience.
To understand your entire exhibiting calendar
Once you have chosen your shows and selected your exhibition space or spaces, make sure you list the shows you are attending and the different stand sizes you have for each. At this stage it is worth deciding if you want to have a modular display that can grow or be reconfigured and change for each event, saving you costs in the long term – consider looking at your budget for your whole calendar of events, not just at each event in isolation.