“The stand worked very well in terms of replicating a retail environment where the clients could see the products as they would be on the shelf of their own stores. Being able to bespoke elements of the Nomadic units allowed us to showcase the colour and vibrancy of our fantastic range of products. We were delighted with the results and lots of people commented on how well the stand looked!”
Simon Waring,
Business Development Manager, Nectar International Ltd & The Soap Story

The Soap Story Custom Designed Exhibition Stand

Client

The Soap Story decided to exhibit at Spring Fair International – the most vital buying event in any retailer’s calendar. Visitors discover exciting UK and international designers and exhibitors, source the latest products from new and popular brands whilst keeping up with the latest trends.

 

Requirement

The Soap Story have developed a fun, fruity and delectably delicious range of shower, bath body and soap products allowing a sweet treat without the calories. They needed a simple and budget conscious solution for their 5mx2.5m space at The Spring Fair at the NEC that would present their wide range of products in an elegant fashion that was in keeping with their strong brand image.

 

Solution

Nomadic designed a bespoke rental solution that included seven integrated product showcases with acrylic shelves and halogen down lighting. These highlighted the range while allowing a large graphic area for their unique branding.

 

Trade show exhibition stand