The reality of shell schemes at trade shows is that they appear row upon row and look dreadfully boring! However it doesn’t have to be like this!
Why? Because there are many solutions that you can choose from to stand out from the crowd. Remember the three second rule…in just three second a visitor should know who are, what you do and what you can do for them – so high impact is what you are looking for. With a little imagination and planning it’s really quite easy!